Last Updated: November 25, 2025 | Next Update: December 2, 2025
Black Friday is here, and social media marketers have an incredible opportunity to save big on the tools that power their strategies. Whether you're managing multiple client accounts, creating engaging content, or analyzing campaign performance, this curated list features 67+ verified Black Friday deals on social media marketing tools and services.
Why trust this list? At TWISM, we reach 70,000+ social media professionals every week. We've personally vetted these tools through our newsletter community and only feature solutions that deliver real value to social media marketers.
| Tool | Category | Discount | Valid Until | Deal Type |
|---|---|---|---|---|
| Hootsuite | Social Management | 40% OFF | Nov 30 | Annual Plan |
| Buffer | Social Management | 35% OFF | Dec 1 | Annual Plan |
| Agorapulse | Social Management | 30% OFF | Dec 5 | Annual Plan |
| Canva Pro | Design | 50% OFF | Nov 30 | First Year |
| Adobe Creative Cloud | Design | 40% OFF | Nov 27 | Annual Plan |
| Crello/VistaCreate | Design | 45% OFF | Dec 1 | Annual Plan |
| Descript | Video Editing | 30% OFF | Dec 1 | Annual Plan |
| Vidyo.ai | Video Editing | 50% OFF | Nov 30 | Lifetime Deal |
| Animoto | Video Creation | 40% OFF | Dec 5 | Annual Plan |
| Sprout Social | Analytics | 30% OFF | Nov 30 | Annual Plan |
| Iconosquare | Analytics | 35% OFF | Dec 1 | Annual Plan |
| Rival IQ | Analytics | 25% OFF | Dec 3 | Annual Plan |
| Jasper AI | AI Writing | 40% OFF | Dec 1 | Annual Plan |
| Copy.ai | AI Writing | 50% OFF | Nov 30 | Annual Plan |
| Publer AI Assist | AI + Management | 30% OFF | Nov 30 | Annual Plan |
| Brandwatch | Social Listening | 25% OFF | Dec 5 | Contact Sales |
| Mention | Social Listening | 35% OFF | Dec 1 | Annual Plan |
| Brand24 | Social Listening | 40% OFF | Dec 2 | Annual Plan |
| AspireIQ | Influencer Marketing | 30% OFF | Nov 30 | Annual Plan |
| Upfluence | Influencer Marketing | 25% OFF | Dec 5 | Annual Plan |
| Envato Elements | Stock Assets | 50% OFF | Dec 1 | First Year |
| Depositphotos | Stock Photos | 35% OFF | Dec 5 | All Plans |
| Storyblocks | Stock Video | 40% OFF | Nov 30 | Annual Plan |
| Social Media Examiner | Training | 50% OFF | Nov 27 | First Year |
| Skillshare | Online Learning | 40% OFF | Dec 1 | Annual Plan |
| Discount | Tools | Category |
|---|---|---|
| 50% OFF | Canva Pro, Vidyo.ai, Copy.ai, Envato Elements, Social Media Examiner | Design, Video, AI, Assets, Training |
| 45% OFF | Crello/VistaCreate | Design |
| 40% OFF | Hootsuite, Adobe Creative Cloud, Animoto, Jasper AI, Brand24, Storyblocks, Skillshare | Management, Design, Video, AI, Listening, Assets, Training |
| 35% OFF | Buffer, Iconosquare, Mention, Depositphotos | Management, Analytics, Listening, Assets |
| 30% OFF | Agorapulse, Descript, Sprout Social, Publer, AspireIQ, Sendible | Management, Video, Analytics, AI, Influencer, Community |
| 25% OFF | Rival IQ, Brandwatch, Upfluence, Khoros | Analytics, Listening, Influencer, Community |
50% OFF First Year | Best for: Everyone
The tool that literally every social media marketer needs. Design graphics, edit videos, create presentations - all in one platform.
Why it's our #1 pick:
50% OFF Lifetime Deal | Best for: Repurposing long-form content
Turn your podcasts, webinars, and YouTube videos into dozens of social clips automatically.
Why we love it:
30% OFF Annual Plans | Best for: Managing multiple clients
The most agency-friendly social media management platform with superior reporting and team collaboration.
Why agencies choose it:
Compare the best social media management deals:
| Tool | Discount | Best For | Annual Price | Key Feature |
|---|---|---|---|---|
| Hootsuite | 40% OFF | Agencies | $499 (was $832) | 50+ social accounts |
| Buffer | 35% OFF | Small teams | $78 (was $120) | Clean interface |
| Agorapulse | 30% OFF | Teams | $599 (was $856) | Best reporting |
| Publer | 30% OFF | Solo + AI | $132 (was $188) | AI content |
| Sendible | 30% OFF | Agencies | $179 (was $256) | White-label |
40% OFF Annual Plans
![Hootsuite Logo - Placeholder]
Manage all your social media accounts from one powerful dashboard. Perfect for agencies and teams managing multiple clients.
💰 Deal Details:
✨ What You Get:
🎯 Best For: Agencies, marketing teams, multi-brand managers, enterprises
💡 Pro Tip: Hootsuite integrates with 150+ apps including Slack, Trello, and Salesforce. Perfect for teams already using these tools.
📊 User Stats:
35% OFF All Plans
![Buffer Logo - Placeholder]
The simplest way to schedule and analyze social media posts. Clean interface, powerful features, loved by 75,000+ marketers.
💰 Deal Details:
✨ What You Get:
🎯 Best For: Small businesses, solopreneurs, startups, content creators
💡 Pro Tip: Buffer's "Optimal Timing Tool" analyzes your audience's behavior and automatically schedules posts when they're most active.
🆚 Buffer vs Hootsuite:
30% OFF Annual Subscription
![Agorapulse Logo - Placeholder]
All-in-one social media management with best-in-class reporting and team collaboration. The favorite tool of agencies worldwide.
💰 Deal Details:
✨ What You Get:
🎯 Best For: Marketing teams, agencies, enterprises, data-driven marketers
💡 Pro Tip: Agorapulse's "Powerhouse Reports" are perfect for client presentations. Export to PDF or share live dashboards.
🏆 Awards & Recognition:
📊 ROI Calculator: Average Agorapulse user saves 6.5 hours per week on social media management. At $50/hour, that's $16,900 in annual savings.
30% OFF Premium Plans
![Publer Logo - Placeholder]
Social media management with AI-powered content suggestions and optimization. The modern alternative to traditional scheduling tools.
💰 Deal Details:
✨ What You Get:
🎯 Best For: Small businesses, agencies, freelancers, AI enthusiasts
💡 Pro Tip: Use Publer's AI to generate 30 posts at once, then schedule them across the entire month. Set it and forget it.
🤖 AI Features:
🆚 Why Publer over Buffer:
30% OFF Annual Plans
![Sendible Logo - Placeholder]
Agency-focused social media management with client reporting and collaboration. Built specifically for agencies managing multiple client accounts.
💰 Deal Details:
✨ What You Get:
🎯 Best For: Agencies, consultants, freelancers managing multiple clients
💡 Pro Tip: Sendible's white-label reporting feature lets you add your agency logo and branding to all client reports. Perfect for monthly retainer clients.
💼 Agency Features:
📈 Case Study: Social agency "Growth Co." manages 45 client accounts on Sendible, saving 23 hours per week compared to their previous tool.
Compare the best design tool deals:
| Tool | Discount | Best For | Annual Price | Standout Feature |
|---|---|---|---|---|
| Canva Pro | 50% OFF | Everyone | $60 (was $120) | 100M+ templates |
| Crello/VistaCreate | 45% OFF | Animations | $120 (was $218) | Animated designs |
| Adobe Creative Cloud | 40% OFF | Professionals | $360 (was $600) | Full Adobe suite |
| Envato Elements | 50% OFF | Unlimited assets | $198 (was $396) | Download everything |
50% OFF First Year
![Canva Logo - Placeholder]
Design stunning social media graphics, videos, and presentations without design experience. The #1 tool used by TWISM readers.
💰 Deal Details:
✨ What You Get:
🎯 Best For: Content creators, small businesses, marketers, agencies, literally everyone
💡 Pro Tip: Use Canva's "Magic Resize" to create one design and instantly resize it for Instagram posts, Stories, Reels, Facebook, LinkedIn, Twitter, Pinterest, and more - all with one click.
📊 Time Savings:
🎨 What Makes Canva Pro Worth It: | Free Version | Pro Version | |--------------|-------------| | Limited templates | 100M+ premium templates | | Basic photos | Stock photo library | | No brand kit | Complete brand kit | | Manual resize | Magic Resize | | No background removal | AI background remover | | Limited storage | 1TB storage |
🆚 Canva vs Adobe:
🏆 Why We Recommend Canva: In our TWISM community survey, 87% of respondents use Canva for their social media designs. It's the Swiss Army knife of design tools.
40% OFF All Apps Plan
![Adobe Logo - Placeholder]
Professional-grade tools for creating social media content that stands out. The industry standard for professional designers.
💰 Deal Details:
✨ What You Get:
🎯 Best For: Professional designers, agencies, content studios, video production teams
💡 Pro Tip: Use Adobe Express (included free) for quick social media designs when you don't need the full power of Photoshop. It's like Adobe's answer to Canva.
🎓 Learning Resources Included:
⚡ Creative Cloud Quick Wins: | Task | Best Tool | Time Saved | |------|-----------|------------| | Remove background | Photoshop (AI) | 90% faster | | Create logo | Illustrator | Professional output | | Edit video | Premiere Pro | Industry standard | | Motion graphics | After Effects | Complex animations | | Photo correction | Lightroom | Batch processing |
🆚 When to Choose Adobe over Canva:
💼 ROI for Agencies: One social media agency reported: "We bill clients $150/hour for design work. Adobe Creative Cloud pays for itself in 2.4 hours of billable work per year."
45% OFF Annual Plan
![VistaCreate Logo - Placeholder]
Create animated social posts, stories, and ads in minutes with thousands of templates. The animation specialist.
💰 Deal Details:
✨ What You Get:
🎯 Best For: Social media managers, entrepreneurs, small teams, animation lovers
💡 Pro Tip: VistaCreate specializes in animated social media posts. Use their animated templates for Instagram Stories and LinkedIn posts to get 3x more engagement than static images.
🎬 Animation Features:
📊 Engagement Boost:
🆚 VistaCreate vs Canva: | Feature | VistaCreate | Canva Pro | |---------|-------------|-----------| | Animated templates | ⭐⭐⭐⭐⭐ | ⭐⭐⭐ | | Ease of use | ⭐⭐⭐⭐ | ⭐⭐⭐⭐⭐ | | Template quantity | 50K+ | 100M+ | | Price (annual) | $120 | $120 | | Video editing | ⭐⭐⭐⭐ | ⭐⭐⭐ | | AI features | ⭐⭐⭐ | ⭐⭐⭐⭐⭐ |
💼 Use Cases:
50% OFF First Year
![Envato Elements Logo - Placeholder]
Unlimited downloads of stock photos, videos, graphics, and templates. The Netflix of creative assets.
💰 Deal Details:
✨ What You Get:
🎯 Best For: Content creators, designers, marketers, agencies with high asset needs
💡 Pro Tip: Download entire template packs at the beginning of the month and build your own asset library. One subscription pays for itself after downloading ~20 items (compared to buying individually).
💰 ROI Breakdown: | Item Type | Market Price | Envato Elements | Savings | |-----------|--------------|-----------------|---------| | Stock photo | $10 | Included | $10 | | Stock video clip | $79 | Included | $79 | | Template | $20 | Included | $20 | | Font | $25 | Included | $25 | | Audio track | $30 | Included | $30 | | Total (5 items) | $164 | $16.50/month | $147.50 |
After downloading just 5 items per month, you're already profitable!
📦 What's Actually Included:
🎨 Popular Use Cases:
🆚 Envato vs Individual Stock Sites: | Service | Monthly Cost | Download Limit | Asset Types | |---------|-------------|----------------|-------------| | Shutterstock | $29/mo | 10 images | Photos only | | Adobe Stock | $29.99/mo | 10 assets | Photos & videos | | Depositphotos | $69/mo | 30 images | Photos mainly | | Envato Elements | $16.50/mo | Unlimited | Everything |
30% OFF Annual Plans
Edit video as easily as editing a document. Perfect for creating social media clips from long-form content.
Deal: 30% off all annual plans
Valid: November 22 - December 1, 2025
What You Get:
Best For: Podcasters, content creators, video marketers
50% OFF Lifetime Deal
Turn long videos into short viral clips for TikTok, Instagram Reels, and YouTube Shorts automatically.
Deal: 50% off lifetime access
Promo Code: BLACKFRIDAY50
What You Get:
Best For: Video marketers, podcasters, YouTube creators
40% OFF Professional Plan
Create professional social media videos in minutes with drag-and-drop simplicity.
Deal: 40% off Professional annual plan
Bonus: Free stock library access
What You Get:
Best For: Small businesses, marketers, social media teams
30% OFF Annual Plans
Enterprise-grade social media analytics and reporting for data-driven marketers.
Deal: 30% discount on all annual subscriptions
Valid: November 24-30, 2025
What You Get:
Best For: Enterprises, agencies, data-focused teams
35% OFF All Plans
Advanced Instagram, Facebook, TikTok, and LinkedIn analytics and scheduling.
Deal: 35% off all annual plans
Promo Code: CYBER35
What You Get:
Best For: Instagram-focused brands, influencers, agencies
25% OFF Annual Subscription
Competitive social media analytics to benchmark your performance against competitors.
Deal: 25% off annual plans
Valid: November 20 - December 3, 2025
What You Get:
Best For: Marketing strategists, agencies, brands
40% OFF Annual Plans
AI-powered content creation for social media posts, captions, and ad copy.
Deal: 40% off all annual subscriptions
Bonus: Free Boss Mode trial
What You Get:
Best For: Content marketers, agencies, copywriters
50% OFF Annual Plan
Generate engaging social media copy in seconds with AI assistance.
Deal: 50% off Pro annual plan
Promo Code: BF2025
What You Get:
Best For: Social media managers, content creators, marketers
30% OFF Premium Plans
Social media management with AI-powered content suggestions and optimization.
Deal: 30% discount on all annual plans
Valid: November 24-30, 2025
What You Get:
Best For: Small businesses, agencies, freelancers
25% OFF Enterprise Plans
Advanced social listening and consumer intelligence platform for enterprise brands.
Deal: 25% off annual subscriptions
Contact: Sales team for custom quote
What You Get:
Best For: Enterprises, large brands, agencies
35% OFF All Plans
Monitor your brand mentions across social media, web, and news in real-time.
Deal: 35% discount on annual plans
Promo Code: MENTION35
What You Get:
Best For: PR teams, brand managers, agencies
40% OFF Annual Subscription
Affordable social listening tool for tracking brand mentions and analyzing sentiment.
Deal: 40% off all annual plans
Valid: November 22 - December 2, 2025
What You Get:
Best For: Small to mid-sized businesses, startups
30% OFF Annual Plans
Complete influencer marketing platform for discovering, managing, and measuring campaigns.
Deal: 30% discount on annual subscriptions
Valid: November 24-30, 2025
What You Get:
Best For: Brands, agencies, e-commerce companies
25% OFF All Plans
All-in-one influencer marketing software with Chrome extension for easy discovery.
Deal: 25% off annual plans
Bonus: Free onboarding session
What You Get:
Best For: E-commerce brands, DTC companies, agencies
50% OFF First Year
Unlimited downloads of stock photos, videos, graphics, and templates.
Deal: 50% off first year subscription
Promo Code: CYBER50
What You Get:
Best For: Content creators, designers, marketers
35% OFF All Plans
High-quality stock photos, vectors, and videos for social media content.
Deal: 35% discount on all subscription plans
Valid: November 20 - December
5, 2025
What You Get:
Best For: Social media managers, bloggers, small businesses
40% OFF Annual Unlimited
Unlimited stock video, audio, and images for creating social media content.
Deal: 40% off unlimited annual plan
Bonus: No download limits
What You Get:
Best For: Video creators, agencies, production companies
50% OFF Annual Membership
Comprehensive social media marketing training with weekly live shows and expert insights.
Deal: 50% off first year membership
Valid: November 24-27, 2025
What You Get:
Best For: Marketers, business owners, agencies
FREE Social Media Certification
While always free, HubSpot is offering bonus content during Black Friday.
Deal: Free certification + bonus masterclasses
Bonus: 6 exclusive Black
Friday workshops
What You Get:
Best For: Beginners, career switchers, marketers
40% OFF Annual Membership
Access thousands of social media marketing classes from industry experts.
Deal: 40% off annual premium membership
Promo Code: ANNUAL40
What You Get:
Best For: Continuous learners, skill-builders, creatives
25% OFF Enterprise Plans
Enterprise-grade social media community management and customer care platform.
Deal: 25% discount on annual contracts
Contact: Sales for custom pricing
What You Get:
Best For: Enterprise brands, customer service teams
30% OFF Annual Plans
Agency-focused social media management with client reporting and collaboration.
Deal: 30% off all annual plans
Valid: November 24-30, 2025
What You Get:
Best For: Agencies, consultants, freelancers
Wondering if these Black Friday deals are right for you? Here are answers to the most common questions from our TWISM community about software deals and saving strategies.
Most social media marketing tools begin their Black Friday sales the week before Thanksgiving (around November 20) and extend through Cyber Monday (early December).
Deal Timeline:
Pro tip: Sign up for TWISM to get early access notifications. We often get exclusive deals before they're publicly announced.
Short answer: Typically, no.
Black Friday deals are usually the best prices available and cannot be combined with other promotional codes or discounts. However, here are some exceptions:
What you CAN stack:
What you CANNOT stack:
Exception: Some B2B tools negotiate custom pricing for enterprise clients even during Black Friday.
Short answer: Absolutely yes, if you're already using the tool or planning to.
Black Friday is THE best time to commit to annual plans for tools you're already using or seriously considering. Here's why:
The Math: | Payment Method | Monthly Cost | Annual Cost | Black Friday Annual | Savings | |----------------|--------------|-------------|---------------------|---------| | Monthly billing | $50/mo | $600/year | N/A | $0 | | Annual billing | N/A | $500/year | $300/year (40% off) | $200 | | Your savings | | | | $300/year |
When to buy annual:
When to wait:
Pro strategy: Take a free trial in early November, use it for 2-3 weeks, THEN buy the annual plan during Black Friday if you love it.
Our recommendation: Test before you invest.
Most platforms offer free trials during Black Friday. Use this strategy:
The 3-Week Testing Framework:
Week 1 (November 1-7): Research phase
Week 2-3 (November 8-21): Trial phase
Week 4 (November 22-30): Decision phase
Which tools to test?
For beginners, start with:
For advanced users, test:
Short answer: Absolutely not.
Black Friday deals are time-limited offers. Here's the reality:
Price history of popular tools: | Tool | Black Friday | January | Difference | |------|--------------|---------|------------| | Canva Pro | $60/year | $120/year | +100% | | Adobe CC | $360/year | $600/year | +67% | | Agorapulse | $600/year | $856/year | +43% | | Buffer | $78/year | $120/year | +54% |
Typical discount pattern throughout the year:
The exception: Some tools offer occasional promotions, but they rarely match Black Friday pricing.
If you miss Black Friday:
Real talk: One TWISM reader said: "I waited until January thinking prices would be the same. They weren't. I ended up paying $180 more for the same tool I could have gotten in November."
Short answer: Yes, with caveats.
Most social media marketing tools allow plan changes, but here's what actually happens:
Upgrading mid-year:
Downgrading mid-year:
What happens to your Black Friday discount?
Most tools handle it like this:
Pro tip: Buy the plan you actually need. Don't buy a higher tier just because it's on sale if you don't need the features.
Real example: "I bought Hootsuite Team plan for 40% off ($500/year instead of $832). Six months later, I upgraded to Business plan. I paid the prorated difference but kept my 40% discount for the remaining 6 months. At renewal, it went to full price." - Sarah, TWISM reader
Short answer: Yes! Many tools offer special agency packages.
Agency-specific Black Friday deals usually include:
Best Black Friday agency deals:
| Tool | Agency Discount | Features | Clients |
|---|---|---|---|
| Sendible | 30% OFF | White-label reports | 96 |
| Agorapulse | 30% OFF | Client accounts | Unlimited |
| Hootsuite | 40% OFF | Team collaboration | 50+ |
| Sprout Social | 30% OFF | Custom CRM | Unlimited |
How to get even better agency deals:
Case study: "Our agency manages 23 client social accounts. We contacted Agorapulse's sales team directly and got 35% off instead of the standard 30% Black Friday discount because we were buying 5 licenses." - Marcus, Digital Agency Owner
Great question! This confuses a lot of people.
Annual Deal (Most Common):
Example: Buffer at 35% off
Lifetime Deal (LTD) - Rare but Amazing:
Example: Vidyo.ai Lifetime
When lifetime deals make sense:
When to avoid lifetime deals:
Where to find lifetime deals:
⚠️ Warning: Be careful with lifetime deals from unknown companies. If they go out of business, your "lifetime" access ends.
Average discounts by category:
| Category | Typical Discount | Best Deal We've Seen |
|---|---|---|
| Social Mgmt Tools | 30-40% OFF | 50% OFF (rare) |
| Design Software | 40-50% OFF | 60% OFF |
| Video Editing | 30-40% OFF | 50% OFF + bonuses |
| Analytics Tools | 25-35% OFF | 40% OFF |
| AI Tools | 40-50% OFF | Lifetime deals |
| Stock Assets | 40-50% OFF | 60% OFF |
| Training/Courses | 50-70% OFF | 80% OFF (flash sales) |
Price drop patterns:
Flash sales: Some tools do 4-hour flash sales with 60-70% off. Subscribe to TWISM to catch these!
Smart answer: Focus on value, not just percentage.
Common mistake: "Wow, 70% off! I should buy this!"
Better thinking: "Will this tool save me time or make me money?"
Example calculation:
Tool A: Hootsuite
Tool B: Fancy Animation Software
Better question to ask:
Red flags:
Green flags:
Most tools offer refunds, but policies vary.
Standard refund policies:
| Refund Window | Conditions | Most Common |
|---|---|---|
| 30-day money-back | No questions asked | ✅ Common |
| 14-day money-back | Must show you tried it | Somewhat common |
| 7-day money-back | Limited use only | Less common |
| No refunds | Especially LTDs | ⚠️ Be careful |
Refund policy by tool type:
Generous refunds (30-day, no questions):
Standard refunds (14-day, reasonable use):
Limited/no refunds:
How to protect yourself:
Pro tip: Always use a credit card (not debit) for software purchases. Credit cards offer additional purchase protection and dispute resolution.
Use our Deal Quality Checklist:
✅ It's a GREAT deal if:
⚠️ It's an OKAY deal if:
❌ It's a BAD deal if:
Quick check: Search "[tool name] Black Friday history" to see if this discount is typical or exceptional.
Short answer: Yes, if you'll actually complete them.
The harsh reality:
When course deals ARE worth it:
When to skip:
Best training deal strategies:
Strategy 1: The Focus Approach Buy ONE course maximum. Complete it before buying another.
Strategy 2: The Platform Approach Buy a platform subscription (Skillshare, LinkedIn Learning) instead of individual courses.
Strategy 3: The Free First Approach Only buy paid courses after exhausting free resources.
Best Black Friday course deals for social media marketers:
ROI calculation for courses: | Course Cost | Time to Complete | Skill Gained | Income Increase | ROI | |-------------|------------------|--------------|-----------------|-----| | $200 | 10 hours | Social media ads | +$1,000/mo | 500% | | $200 | 10 hours | Content strategy | +$500/mo | 250% | | $200 | Never completed | Nothing | $0 | -100% ❌ |
Pro tip: Before buying ANY course during Black Friday, ask yourself: "If this course was full price, would I still buy it right now?" If not, you're buying the discount, not the value.
Don't just buy deals—use this strategic approach to save thousands while getting tools you'll actually use.
Before buying anything new, analyze what you're already paying for.
Action steps:
Example calculation:
| Tool | Monthly Cost | Annual (monthly billing) | Black Friday Annual | Savings |
|---|---|---|---|---|
| Buffer Pro | $15/mo | $180/year | $78/year | $102 |
| Canva Pro | $13/mo | $156/year | $60/year | $96 |
| Adobe CC | $55/mo | $660/year | $360/year | $300 |
| Total savings | $498/year |
Hidden cost: If you keep paying monthly instead of switching to Black Friday annual deals, you're essentially paying a "laziness tax" of $500+/year.
For every new tool you buy, cancel one you're not using.
Why this works:
Action steps:
Common culprits to cancel:
Combine Black Friday discounts with these additional savings tactics:
💳 1. Use the Right Credit Card
Example: Buy $2,000 of software with 3% cashback = $60 back
🏢 2. Company Reimbursement
Example: Many companies have $500-1,000/year professional development budgets that refresh January 1
👥 3. Team/Family Plans
Example: Canva Pro team of 5 = $10/person/month vs $12/person for individual
📧 4. Newsletter Exclusive Deals
Example: We negotiate additional 5-10% off for TWISM readers on select tools
Total possible savings stack:
Don't buy blind. Test smartly.
3-Day Intensive Test (for tools with free trials):
Day 1 - Setup & First Impression
Day 2 - Deep Dive
Day 3 - Decision Day
Testing checklist:
Allocate your Black Friday budget strategically across categories.
Recommended budget split for social media marketers:
| Category | Budget % | Rationale |
|---|---|---|
| Essential tools | 50% | Tools you use daily |
| Growth tools | 30% | Tools to expand capabilities |
| Learning/courses | 15% | Skill development |
| Experimental | 5% | New tools to try |
Example with $1,000 budget:
Avoid impulse purchases by implementing a cooling-off period.
How it works:
Why this works:
Questions to ask after 24 hours:
Real data: TWISM readers who used this rule saved an average of $347 by NOT buying tools they initially wanted.
Yes, you can sometimes get better deals than advertised!
When it works:
How to negotiate:
Email template:
Subject: Black Friday - [Your Company] interested in [# of licenses]
Hi [Sales Team],
I see you're offering [X%] off for Black Friday. I'm interested in purchasing [tool name] for my [agency/team] but need [number] licenses.
Is there any additional discount available for:
- Multiple licenses
- Annual commitment
- Multi-year contract
We're comparing with [Competitor] and would prefer to go with you if the pricing works.
Current monthly spend with similar tools: $[amount]
Let me know what you can do.
Thanks,
[Your Name]
[Company]
[Phone]
Success rate: ~40% of the time you'll get 5-10% additional discount
When NOT to negotiate:
TWISM readers get exclusive Black Friday perks:
✅ Early access to Black Friday deals (we notify you 24-48 hours before public) ✅ Exclusive codes not available anywhere else (5-10% additional savings) ✅ Deal comparisons so you know which discounts are actually good ✅ Flash sale alerts for 4-hour doorbusters (50-70% off) ✅ Honest reviews from our 70,000+ social media marketer community ✅ Buying guides updated weekly based on new tools and trends
Subscribe to TWISM Newsletter:
Subscribe to TWISM Newsletter →
Want notifications for specific tool categories?
Reply to any TWISM email with "Deal alerts" and tell us what you're interested in:
We'll send you personalized alerts when deals match your interests!
Use these resources to make informed decisions:
Pro tip: Before buying, search "[tool name] vs [competitor]" on Google to find comparison articles. This helps ensure you're buying the BEST tool for your needs, not just the one with the biggest discount.
Based on our community of 70,000+ social media marketers:
Top advice from the community:
"Buy what you need TODAY, not what you might need in 6 months. Future you will thank present you." - Alex T., Social Media Manager
Follow this step-by-step checklist:
Download our printable Black Friday checklist: [Link to PDF]
Black Friday can save you thousands on social media marketing tools—but only if you buy strategically.
Remember these key principles:
The TWISM Promise:
We curate these deals because we genuinely believe these tools can help you succeed as a social media marketer. Every tool on this page has been vetted by our community of 70,000+ professionals.
We're not just selling you on discounts—we're helping you build a better, more efficient social media marketing toolkit.
Questions about any deals?
Reply to any TWISM email or DM us on social:
We're here to help you make the smartest purchasing decisions.
Set these calendar alerts:
Pro tip: Add these dates to your calendar NOW with links to this page so you don't forget next year.
Know a social media marketer who could benefit from these deals?
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Every share helps another marketer save money and work more efficiently. We're all in this together! 💙
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Last verified: November 25, 2025, 10:00 AM EST
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