- This Week in Social Media (TWISM)
- Posts
- š² 106k new FB followers in 90 days [tutorial]... and 32 other stories
š² 106k new FB followers in 90 days [tutorial]... and 32 other stories
TWISM (This Week in Social Media) shares the biggest stories in Social Media Marketing every week.
This week in Social Media Marketing:
Top News of the Week
Tutorials of the Week
Listicles of the Week
Tools of the Week
Infographic of the Week
Video of the Week
Tips of the Week
Newsletter of the Week
Quote of the Week
Top News of the Week
Facebook & Instagram to offer ad-free subscriptions (in Europe). The change complies with EU regulations and gives users more control over their data.
Guess how much it costs š¤ ~TWISM
Instagram now has more users than FB (in Europe). IG has 269M European users compared to Facebook's 261M. Hereās how IG took the lead.
LinkedIn video posting up by 34%. Your favorite professional network is promoting video to help creators grow audiences and secure brand deals.
LinkedIn getting TikTokified? ~TWISM
Instagram adds 15-min window for editing posts after posting. No need to delete and re-postā¦ if youāre quick!
TikTok launches āShare to TikTokā for music, podcasts and audiobooks. Users can share media from Apple Music and Spotify to their feed or DMs, with links back to the source.
Instagram says it doesnāt reduce the reach of sponsored content. IG chief Adam Mosseri debunks another common Insta myth.
Research: What consumers want from marketers for Black Friday. Start sending your offer 1 month early (now!), and share it via email and social media!
Australia to ban social media for kids under 16. The platforms will be responsible for enforcing age restrictions. Details to be finalized over the next year.
Instagram testing AI profile pic generation. Users can create artistic and stylized depictions of themselves using Metaās AI tools.
Ok, but will this further dilute genuine interactions? ~TWISM
Google releases Nov 2024 update affecting ALL global search rankings. If you see a drop in traffic, this is probably why.
Instagram expands paid boosting to more post types. Images, Reels, Stories, carouselsā¦
Pinterest adds new gift discovery features for holidays. Includes 1,000 curated gift guides created by celebrities and brands, with personalized recommendations across 27 categories.
X touts record high usage on Election Day. The surge in activity is attracting new ad partners, according to Musk.
And yet š ~TWISM
Brand value of Twitter/X declines drastically. From a value of $5.7 billion in 2022 to $___ in 2024!
Can you guess how much it dropped? ~TWISM
Tutorials of the Week
š¤Æ How I got 106,207 Facebook followers in 90 days. Detailed video shows how to grow a big following quickly, even if youāre starting from zero.
Impressive results here! ~TWISM
AI Facebook post generator: How to create posts in 4 Steps. Great tutorial on how to streamline your content creation process and boost engagement ā without spending hours brainstorming or writing.
How to become a Content Creator in 2024. Formal qualifications arenāt necessary, but investing in skill-enhancing courses can boost your expertise and revenue potential.
How to join the top 1% of intelligent people (full guide). True intelligence goes beyond traditional measures like IQ and entails holistic thinking, pattern recognition and continuous personal growth.
Random, but interesting! š ~TWISM
Listicles of the Week
42 free Facebook post templates that'll save you HOURS. Templates include promo content, announcements, and interactive posts (like quizzes).
26 predictions for social media marketing in 2025. Itās all about AI in 2025! Meta, X, and TikTok are all investing heavily in AI features.
Top 100 nonprofits on Social Media. Featuring top-performing nonprofits like Bat Conservation International and American Ballet Theatre. Key takeaway: nonprofits can boost awareness (and funding) by telling great stories on social.
200 best inventions of 2024. Inventions include a humanoid robot designed for workforce integration and a bioluminescent houseplant. š¤Æ
Weāre kinda digging the AI-powered toilet seat! š¤ ~TWISM
Tools of the Week
CommercePro by CapCut. Generate shoppable video ads, product images, and social content from a product link.
Truffle. Social Listening app for X/Twitter that analyses posts to find hidden patterns and insights. Enter profiles, what you're looking for, and AI tracks them for you.
Infographic of the Week
The largest age demographic is users aged 25-34 (31% of total), followed by 55 and above (24%).
Have young people actually bailed on FB? ~TWISM
Video of the Week
Solid Q&A sessions here. Questions include:
Should I post on separate channels?
How curated should my feed be?
Should I post for my audience or for myself?
Tips of the Week
Tips to gain 15,000 followers per week on Instagram. Key tactics include leveraging trending content, engaging with followers, and more.
Tips from LinkedIn on posting short-form video there. Tips include: Keep it short, vertical and always user captions (minimum of 50 words).
Tips on how to adjust your marketing for a new Trump term. Marketers may need to deal with more intense cultural tensions, and Trump's contentious relationship with news outlets and digital platforms could lead to more regulatory scrutiny.
All in a dayās work, right?? š ~TWISM
Newsletter of the Week
Zero to Marketing. Learn marketing from case studies.
Each month, marketer Andrea Bosoni picks an online business and writes a case study explaining how sheād grow it.
š Marketing tips you can apply to your own website
š 10k+ subscribers and >50% open rate
š Won product of the day on Product Hunt
Quote of the Week
āIt is better to be hated for what you are than loved for what you are not.ā
~ Andre Gide
Thatās all for this week. Thanks for reading. Nowā¦
Go BIG or go home!
~ Josh from āThis Week in Social Mediaā
You are receiving this newsletter because you opted in to Post Plannerās emails in the past.
You can unsubscribe in one click belowā¦ but PLEASE DONāT! š
Was this newsletter forwarded to you?