- This Week in Social Media (TWISM)
- Posts
- 🤫 14 Social tips the pros keep secret! 📈
🤫 14 Social tips the pros keep secret! 📈
🔥 Insider social media hacks pros don't want you to know
Tired of putting in endless hours on social media with only meager results?
We've uncovered 14 insider strategies that could transform your results overnight! 🚀
The biggest social media myth?
That success comes from more and more posting. The truth is: smarter strategy beats harder work every time.
Ready to join the top 1% of accounts succeeding on social?
Let's dive in! 👇
1. Know Your Ideal Customer Profile (ICP) 🧠
Your content should speak directly to the peeps who'll actually buy from you. Create detailed audience personas that dig deeper:
Demographics that matter 👨👩👧👦
Pain points they're trying to fix 🤕
Content preferences they actually care about 📱
Your ICP is your marketing compass – don't skip this step!
2. Set Measurable Goals That Matter 🎯
Forget vague stuff like "get more followers." You need specific metrics to crush it!
Focus on these four game-changers:
Follower growth 📈
Referral traffic 🚦
Conversions 💰
Engagement 🙌
3. Establish a Consistent Brand Voice 🗣️
Social media should feel like a conversation with a friend, not a corporate robot!
Your brand voice should reflect:
Your core values 💖
Your mission 🚀
Character traits that make your brand human 😊🙌
4. Spy on Your Competition (Ethically) 👀
The brands killing it know exactly what their competitors are up to—then do something totally different.
Ask yourself:
What content types are they posting? 💬
What topics make their audience go wild? 🔥
When do they drop content? ⏰
Who's actually engaging with them? 🤔
Not all platforms are worth your time! Know which ones vibe with your brand and ditch the rest.
Three questions to decide which channels to keep:
Is my squad hanging out here? 👥
Do I have time to do this right? ⏱️
Will winning here actually help my business grow? 📈
Are you ready to level up your E-Commerce business?
doola is the ultimate Business-in-a-Box solution for E-Commerce entrepreneurs just like you. We handle all the unsexy yet critical back-office tasks, from entity formation and bookkeeping to business analytics and tax filings, so you can focus on growing your dream business.
6. Content is for Your Audience, Not Yourself 🎭
Fastest way to lose followers? Posting what YOU think is cool instead of what THEY want.
Follow the 5:3:2 rule for content that slaps:
5 curated posts from other sources 🔄
3 created content pieces 🎨
2 fun/personal posts 😎
7. Think Video First 📹
Video isn't just trending—it's essential AF! It's why YouTube has nearly 2.5 billion monthly users.
To make your videos pop:
Hook viewers in the first 3 seconds ⚡
Keep most under 60 seconds ⏱️
Make sure they deliver value (teach, entertain or inspire) 💎
8. Optimize Your Posting Schedule ⏰
There's no one-size-fits-all "best time to post." It's all about YOUR audience.
Use a two-step approach:
a. Start with industry benchmarks.
b. Test and refine based on YOUR data.
Post frequently to stay visible and prevent followers from forgetting you.
9. Post Consistently (Don’t Forget Quality) 📆
Consistency builds major trust. Buffer's research shows accounts posting regularly get 5x higher average engagement than irregular posters.
Set a realistic schedule you can actually keep without sacrificing those fire content ideas.
10. Vary Your Content Types 📱
Don't get stuck in a rut! Mix up your formats to keep followers engaged:
Switch between videos, images, text and graphics. 🎨
Vary between funny, serious, informative and motivational messages. 💪
Use platform-specific features like Stories, Reels and Carousels. ✨
11. Plan Your Content Creation Strategy 💪
What resources do you need to create killer content?
Video equipment that doesn't look amateur 🎥
High-quality image sources 📸
Graphic design tools like Canva or Post Planner's Content Studio 🎨
Time blocked for content creation 🕰️
12. Batch Your Content Creation 🧙
Creating content in batches is a total game-changer for efficiency. Marketers who batch content save 7-10 hours weekly compared to daily creation.
Use Post Planner to schedule weeks of content in one go!
13. Automate Wisely 🤖
In the era of automation, Post Planner can easily level up your social media game. Just make sure to add your personal touch!
The key perks of Post Planner:
Finding and curating proven content that works 🔍
Scheduling posts across multiple platforms in one click 📱
Recycling your best-performing content 🔄
Analyzing results to make your next posts even better 📈
14. Repurpose Your Winning Content 🏆
Don't let your best posts die after one use! Your top-performing content deserves multiple lives.
Recycle your winners to:
Save tons of creation time ⏱️
Boost engagement with proven content 📈
Reach followers who missed it the first time 👀
Sources and Further Reading: 📚
Quote of the Day
“Content marketing is the only marketing left.”
That’s all for today. Thanks for reading. Now…
Go BIG or go home!
~ Josh from “This Week in Social Media”
Sponsored by Post Planner
You are receiving this newsletter because you previously opted in to Post Planner’s emails.
You can unsubscribe in one click below… but PLEASE DON’T! 😂
Disclaimer: some links may be affiliate links that pay us commissions.
Was this newsletter forwarded to you?