- This Week in Social Media (TWISM)
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- 👋 17 SM post ideas that slap!
👋 17 SM post ideas that slap!
💯 Spilling the tea on engagement secrets!
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Need some inspiration for your socials?
Here's a simple guide of 17 content types to successfully engage your tribe and make yourself indispensable!
Let's dive in! 👇
17 post ideas for 2025
1. User-generated content (UGC) 📱
UGC is straight-up fire for boosting reach without spending a dime.
Get your fans to create awesome stuff with your brand in it. Always tag and shout out the creators!
2. Quotes ✨
Quotes make people stop the scroll faster than free pizza!
Drop wisdom that hits your followers right in the feels.
Post Planner's Content Discovery tool helps you find quote gold that'll get screenshotted and shared like crazy.
“The wisdom of the wise, and the experience of ages may be preserved by quotation.”
3. Podcasts 🎧
Podcasts let your personality shine through the noise and get your brand everywhere.
Chop up those audio gems into snackable video clips. Use these teasers to show off your vibe and hook new listeners.
4. Live streams 📡
Going live creates real moments your audience can't resist.
Chat it up with your followers in real-time and make them feel like VIPs. Instagram Live is perfect for surprise drops that create major FOMO.
5. Articles 📝
Well curated articles make you look like the OG in your industry.
Share mind-blowing knowledge that your audience actually cares about.
And focus on actionable tips they can use right away.
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6. Infographics 📊
Infographics turn boring stats into eye candy people can’t ignore.
Make complex stuff simple with gorgeous visuals using tools like Canva.
Good infographics get shared because they make you smarter.
7. Webinars 💻
Webinars are like lead magnets on steroids!
Create learning vibes where people feel welcome and special. Zoom makes it super easy to connect with your tribe and convert viewers.
8. Customer testimonials 🙌
Real customer stories build trust like nothing else can.
Let your happy customers do the flexing for you. These social proof nuggets help fence-sitters take the plunge.
9. Audience questions 🤔
Good questions turn lurkers into active participants!
Post juicy questions that get people sharing their thoughts.
You'll uncover gold while showing you care about what your community thinks.
10. Guides 📚
Epic guides are lead-gen machines that work while you sleep.
Package your best knowledge bombs into downloadable goodies. Trade these value-packed guides for emails to grow your squad.
11. Influencer collaborations 🤝
Team up with the cool kids to tap into ready-made audiences.
Connect with influencers whose followers match your vibe. Their stamp of approval creates instant engagement with potential new fans.
12. Memes 🤣
Funny content gets shared like crazy and makes your brand relatable AF.
Drop clever jokes that hit home with your audience. Well-timed memes get massive reach while showing you don't take yourself too seriously.
13. Videos 🎬
Videos make people stop dead in their tracks while scrolling.
Create attention-grabbing clips that tell your story visually. Reels and TikTok help your content blow up overnight and reach tons of new eyeballs.
14. Carousels 📲
Multi-image posts let you spill all the tea without overwhelming followers.
Create swipeable stories that keep thumbs moving right. This format keeps people hooked on your content while diving deep into topics.
15. Product Promotion 🛍️
Show off your stuff without being that annoying salesy account.
Focus on how your products solve real-world headaches. Create drool-worthy pics and limited-time drops that make people smash that buy button.
16. Stories (Snapchat, IG, FB) 👻
Stories create FOMO like nothing else!
Share behind-the-scenes peeks and flash announcements that feel exclusive AF. This format keeps followers checking their phones non-stop so they don't miss your latest update.
17. Shoppable content 🛒
Make buying your stuff ridiculously easy.
Let followers shop directly from their fave social platforms. Turn "OMG I want that" into "Just bought it!" with zero friction.
That’s all for today. Thanks for reading. Now…
Go BIG or go home!
~ Josh from “This Week in Social Media”
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