- This Week in Social Media (TWISM)
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- đ Facebook sales just got easier... and 42 other stories
đ Facebook sales just got easier... and 42 other stories
TWISM (This Week in Social Media) shares the biggest stories in Social Media Marketing every week.
This week in Social Media Marketing:
Top News of the Week
Poll of the Week
Tutorials of the Week
Listicles of the Week
Affiliate program of the Week
Carousel of the Week
Video of the Week
Infographic of the Week
Tools of the Week
Quote of the Week
Sponsored by Post Planner â Schedule the best content in your industry. Reach more followers. Save 12 hours per week.
Top News of the Week
Adding product links to your Facebook posts just got easier. You can share products from Amazon, Walmart and other sites⌠and get paid!
Facebook makes affiliate links more visible. Affiliate links and promo codes are more prominent on posts and Reels now.
Facebook tests new âThoughtsâ sticker for Stories. Your followers can click to reveal a hidden text.
Instagram to add simple AI video editing. The AI model lets you change nearly any aspect of your videos with a simple text prompt.
Instagram testing âCover Artâ feature for Reels. Multiple templates are available but text effects arenât possible yet.
âCoversâ are basically Reels thumbnails ~TWISM
Instagram set to remove video view data. Only Reels will show views after Jan 8th.
Threads
Threads tests post scheduling. But without first comments or replies.
Threads introduces new way to reshare pics and videos. You can add your takes to trending pics and vids without quote posting.
Threads testing 2 new features for search. Search popular topics and âAccount Descriptionsâ for suggested accounts.
Threads to release âNotesâ. Youâll soon be able to add Notes to your prof pic (like you can on IG).
TikTok
TikTok launches new in-app Christmas music hub. You can search for exclusive content and festive effects, among other things.
Too late for Mariah Carey? đ~TWISM
Create your next car on TikTok. Kiaâs new campaign lets people build their ideal 2025 Kia K4.
TikTok releases transparency report. 2024 saw an increase in government requests to remove content.
TikTok adds new Group Shot feature. Invite friends to make AI-generated group photos with themed templates.
YouTube
YouTube cracks down on clickbait. Vids with misleading titles and thumbnails to see stricter moderation in coming months.
Sounds like a W to me! â ~TWISM
YouTube testing new label for search queries. Vids in search recommendations labeled âChannel you watchâ.
YouTube Shorts get a search bar. Users can find related long-form content.
YouTube expanding Super Chat Goals feature. Features like progress trackers and countdown timers encourage viewers to spend more money on Super Chats.
Cleve.ai releases LinkedIn Unwrapped 2024. This 12-page AI analysis recaps your year on LinkedIn.
LinkedIn tests immersive in-feed vids. Vertical vids now play at full width in mobile feeds.
Looks similar to IG! ~TWISM
LinkedIn to introduce AI agents. LinkedInâs VP of Engineering says AI agents can replace apps to outsource tedious tasks.
Bluesky
Bluesky introducing link click metrics. The feature is likely to be part of Blueskyâs subscription model.
Blueskyâs new âMentionsâ tab is live. Track notifications from replies and mentions.
X/Twitter
X adds profile analysis to Grok AI. Ask Grok to summarize what an account is all about.
Elon asks X users to stop using hashtags. Xâs system doesnât need or push hashtags anymore.
Et cetera
GIPHY reveals Gen Z search trends in 2025. Verbosity slang, vintage internet and 3 more trends you should watch out for in 2025.
More than half of Americans get their news on YouTube. 25% of those Americans watch YouTube News regularly.
Poll of the Week
Tutorials of the Week
How to size your Facebook posts in 2025. Follow this cheat sheet for Facebookâs current image dimensions.
How to monetize on Bluesky. Blueskyâs COO shares their subscription model and key tips on monetization.
How to market to Gen Alpha. Learn how to target âmini-millennialsâ through millennial parents in this guide.
Get into the heads of the rizzlers! đ ~TWISM
Listicles of the Week
5 best YouTube Shorts schedulers for 2025. These tools help you maintain consistent vid posting across one or multiple YouTube accounts.
2024âs most overhyped marketing trends. AI-generated images⌠and 5 more trends CMOs want to say goodbye to in 2024.
Make the most of the flexibility that comes with being your own boss: set yourself free. Release yourself from the laptop. Get out for coffee or a walk. Go see a movie on a Wednesday afternoon. Whoâs to say you canât?
Affiliate Program of the Week
Affiliates are earning a second income by recommending Post Planner.
Carousel of the Week
10 boldly creative ads. Humor, boldness, and clever storytelling = memorable ads.
Hereâs your inspo to have more fun with your marketing. ~TWISM
Video of the Week
Marketing trends and predictions for 2025. Alex Cattoni shares her thoughts on how personal brands will thrive, among other predictions.
Infographic of the Week
What happened on the internet every minute in 2024. 5.52 billion people were online this year.
Tools of the Week
Reddit Answers. AI-powered search tool for Reddit lets you find human recommendations and info from the network.
Humata. Connect your knowledge base to link all your files and get answers fast.
Sunsama. Realistically plan your days task-by-task and reflect on your productivity with analytics.
Quote of the Week
âIf you want success, figure out the price, then pay it. It sounds trivial and obvious, but if you unpack the idea it has extraordinary power.â
~ Scott Adams
Thatâs all for this week. Thanks for reading. NowâŚ
Go BIG or go home!
~ Josh from âThis Week in Social Mediaâ
Sponsored by Post Planner
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