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This week in Social Media Marketing: Meme, Tutorials, Listicles, Case Study, Tool, Video, Infographic, Poll, Creator, Podcast, and Quote of the Week

Over 70,000 marketing professionals are reading TWISM today!

Meme of the Week

Together with EnergyX: See their latest opportunity

Meet America’s Newest $1B Unicorn

A US startup just hit a $1 billion private valuation, joining billion-dollar private companies like SpaceX, OpenAI, and ByteDance. Unlike those other unicorns, you can invest.

Why all the interest? EnergyX’s patented tech can recover up to 3X more lithium than traditional methods. That's a big deal, as demand for lithium is expected to 5X current production levels by 2040. Today, they’re moving toward commercial production, tapping into 100,000+ acres of lithium deposits in Chile, a potential $1.1B annual revenue opportunity at projected market prices.

Right now, you can invest at this pivotal growth stage for $11/share. But only through February 26. Become an early-stage EnergyX shareholder before the deadline.

This is a paid advertisement for EnergyX Regulation A offering. Please read the offering circular at invest.energyx.com. Under Regulation A, a company may change its share price by up to 20% without requalifying the offering with the Securities and Exchange Commission.

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Tutorials of the Week

How to schedule LinkedIn posts for free. Step-by-step walkthrough of LinkedIn's native scheduler on desktop and mobile, plus how to bulk schedule, automate posting plans, and recycle evergreen content with third-party tools.

Batch it, schedule it, then spend your saved time actually networking. That's the real LinkedIn hack. 📅 ~TWISM

How to turn product docs into a content marketing engine. See how self-service product docs, aligned to the customer journey and optimized for discoverability, drive organic traffic, improve retention and cut support costs.

How to amplify content across every marketing channel. Deep dive into the difference between repurposing and amplification, then walk through four strategies: performance-threshold triggers, brand-differentiator plays, niche community seeding, and earned media scaling.

Listicles of the Week

11 best Later alternatives that won't break the bank. A side-by-side breakdown of scheduling tools segmented by strength: content discovery, agency scaling, enterprise management, engagement, and budget.

Later’s not cutting it? This saves you 13 hours of research. 🔍 ~TWISM

4 essentials for live shopping. Learn planning, hosts, tech and metrics to run live shopping on TikTok, Instagram or your own site, so teams can convert viewers into buyers in real time.

4 best social media scheduling tools compared. Tools by content calendar, bulk scheduling, unified inbox and analytics to help you batch posts and save hours every week.

If AI is eating your clicks, stop feeding it the same playbook. 🧠 ~TWISM

Case Study of the Week

Trust-first docuseries outperform influencers in healthcare. Long-form, unscripted storytelling built credibility for long-term care, driving millions of organic views without influencer partnerships.

Shows that authenticity wins in regulated industries. Rethink your creator strategy. 🔥 ~TWISM

Together with Marketing Against The Grain: Scale your marketing now.

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  • Where to invest for the best return in 2026

Download your 2026 state of marketing report today.

Tool of the Week

Switcher Studio. Turn your iPhones and iPads into a multicam live streaming studio. Built-in monetization lets you sell event tickets, subscriptions, and pay-to-view videos.

Your phone is the studio now. 🎥 ~TWISM

Video of the Week

How to start a new digital business. A full roadmap for launching a digital agency or micro-SaaS using vibe coding, where natural language replaces traditional development.

2026 is the year of the agent. This video is the field manual for building with one. 🤖 ~TWISM

Infographic of the Week

2026 Social Media Benchmarks. Socialinsider analyzed 70 million posts across TikTok, Instagram, Facebook and X to surface this year's engagement rates, impressions, posting frequency and comment trends.

Time to rethink what "engagement" actually means. 👀 ~TWISM

Creator of the Week

Jade Darmawangsa. Started her first business at age 9, dropped out of school to build X8 Media, and now has 620K+ YouTube subscribers. Featured in Forbes, WSJ, and Entrepreneur, and received YouTube's "Creator on the Rise" trending spot.

Proof that you don't need a degree to build a media empire. 😉 ~TWISM

Podcast of the Week

Are YouTube's latest tools ready for businesses? Michael Stelzner interviews Liron Segev on which YouTube AI video creation tools are actually worth your time, which content formats have the biggest organic reach opportunity right now, and how to use new targeting features without tanking your channel's performance.

YouTube is shipping AI features faster than most marketers can test them. This episode tells you which ones to use and which to skip. 🎯 ~TWISM

Poll of the Week

Tell us what you think. 😇 ~TWISM

Quote of the Week

“Winners never quit and quitters never win."

~ Vince Lombardi

That’s all for today. Thanks for reading. Now…

Go BIG or go home!

~ Josh from “This Week in Social Media”

Disclaimer: Some links may be affiliate links that pay us commissions.

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