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Oliver Buchannon
Joshua Parkinson

Founder of Post Planner. I crush the boxes people think outside of — and use them for kindling.

💪 2025 Wrapped!

Dec 31, 2025

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6 min read

💪 2025 Wrapped!

🔥 Our collection of invaluable tools & insights to rule over socials this week

Joshua Parkinson
Joshua Parkinson
😎 2026 Marketing Calendar Has Arrived!

Dec 29, 2025

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11 min read

😎 2026 Marketing Calendar Has Arrived!

🔥 Our top 26 Social Media Marketing stories this week

Joshua Parkinson
Joshua Parkinson
💀 Marketing Autopsy: Instacart's Free Delivery Downfall

Dec 28, 2025

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9 min read

💀 Marketing Autopsy: Instacart's Free Delivery Downfall

Lesson: If you say you're giving something away for "free," make sure you really give it away for free.

Joshua Parkinson
Joshua Parkinson
💡 LinkedIn Post Ideas to Crush Writer's Block

Dec 26, 2025

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12 min read

💡 LinkedIn Post Ideas to Crush Writer's Block

Use these ideas to crush your writer's block and boost engagement.

Joshua Parkinson
Joshua Parkinson
💪 Make Final Days of December Count!

Dec 24, 2025

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8 min read

💪 Make Final Days of December Count!

🔥 Our collection of invaluable tools & insights to rule over socials this week

Joshua Parkinson
Joshua Parkinson
😎 TikTok stays alive!

Dec 22, 2025

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13 min read

😎 TikTok stays alive!

🔥 Our top 29 Social Media Marketing stories this week

Joshua Parkinson
Joshua Parkinson
💀 Marketing Autopsy: State Farm's Super Bowl Ad Pull

Dec 21, 2025

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10 min read

💀 Marketing Autopsy: State Farm's Super Bowl Ad Pull

Lesson: Sometimes silence doesn't stop bleeding.

Joshua Parkinson
Joshua Parkinson
📘 14 Facebook Marketing Tools That Work

Dec 19, 2025

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9 min read

📘 14 Facebook Marketing Tools That Work

Level up your FB game 🚀

Joshua Parkinson
Joshua Parkinson
💪 Adapt to win in 2026

Dec 17, 2025

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6 min read

💪 Adapt to win in 2026

🔥 Our collection of invaluable tools & insights to rule over socials this week

Joshua Parkinson
Joshua Parkinson
😎 More data for the algorithm?

Dec 15, 2025

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11 min read

😎 More data for the algorithm?

🔥 Our top 29 Social Media Marketing stories this week

Joshua Parkinson
Joshua Parkinson
💀 Marketing Autopsy: Google's “Grounded in the Web” Still Bleeds Out

Dec 14, 2025

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11 min read

💀 Marketing Autopsy: Google's “Grounded in the Web” Still Bleeds Out

Lesson: Keep in mind that AI sometimes hallucinates.

Joshua Parkinson
Joshua Parkinson
🤖 8 AI Tools for LinkedIn Pros

Dec 12, 2025

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9 min read

🤖 8 AI Tools for LinkedIn Pros

Work smarter, post faster.

Joshua Parkinson
Joshua Parkinson
💪 Tackle the uncertainty!

Dec 10, 2025

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7 min read

💪 Tackle the uncertainty!

🔥 Our collection of invaluable tools & insights to rule over socials this week

Joshua Parkinson
Joshua Parkinson
😎 Yearly Recaps Taking Over Socials

Dec 8, 2025

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10 min read

😎 Yearly Recaps Taking Over Socials

🔥 Our top 24 Social Media Marketing stories this week

Joshua Parkinson
Joshua Parkinson
💀 Marketing Autopsy: When Jaguar Decides to Delete Its Own Brand

Dec 7, 2025

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13 min read

💀 Marketing Autopsy: When Jaguar Decides to Delete Its Own Brand

Lesson: Identity crisis might hit harder than you could imagine.

Joshua Parkinson
Joshua Parkinson
💪 Get a vision for 2026

Dec 5, 2025

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7 min read

💪 Get a vision for 2026

🔥 Our collection of invaluable tools & insights to rule over socials this week

Joshua Parkinson
Joshua Parkinson
😎 Rise of the social shopping!

Dec 1, 2025

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10 min read

😎 Rise of the social shopping!

🔥 Our top 27 Social Media Marketing stories this week

Joshua Parkinson
Joshua Parkinson
💀 Marketing Autopsy: When Southwest’s Social Media Couldn’t Save “Bags Fly Free”

Nov 30, 2025

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14 min read

💀 Marketing Autopsy: When Southwest’s Social Media Couldn’t Save “Bags Fly Free”

Lesson: Loyalty hemorrhage might happen to every brand.

Joshua Parkinson
Joshua Parkinson
📸 Black Friday Special: Create Scroll-Stopping Facebook Posts

Nov 28, 2025

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6 min read

📸 Black Friday Special: Create Scroll-Stopping Facebook Posts

Visuals = 2.3x engagement

Joshua Parkinson
Joshua Parkinson
💪 Let your socials run for you!

Nov 26, 2025

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7 min read

💪 Let your socials run for you!

🔥 Our collection of invaluable tools & insights to rule over socials this week

Joshua Parkinson
Joshua Parkinson
😎 Daily social briefs incoming?

Nov 24, 2025

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11 min read

😎 Daily social briefs incoming?

🔥 Our top 36 Social Media Marketing stories this week

Joshua Parkinson
Joshua Parkinson
💀 Marketing Autopsy: Bud Light's Influencer Backfire

Nov 23, 2025

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12 min read

💀 Marketing Autopsy: Bud Light's Influencer Backfire

Lesson: “Just one post” can haunt your brand for years.

Joshua Parkinson
Joshua Parkinson
12 Best Alternatives for Hootsuite

Nov 21, 2025

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9 min read

12 Best Alternatives for Hootsuite

Save $$$ on social tools

Joshua Parkinson
Joshua Parkinson
💪 Every platform counts!

Nov 19, 2025

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8 min read

💪 Every platform counts!

🔥 Our collection of invaluable tools & insights to rule over socials this week

Joshua Parkinson
Joshua Parkinson
😎 Holidays coming to socials!

Nov 17, 2025

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8 min read

😎 Holidays coming to socials!

🔥 Our top 23 Social Media Marketing stories this week

Joshua Parkinson
Joshua Parkinson
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This Week in Social Media (TWISM)

This Week in Social Media (TWISM) shares the top Social Media Marketing content every week — including news, tutorials, tools, case studies, and more.