✌️Marketers's guide to victory

🔥 Our collection of invaluable tools & insights to win over social media this week

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This week in Social Media Marketing:

  • Tutorials of the Week

  • Listicles of the Week

  • Tools of the Week

  • Case Study of the Week

  • Video of the Week

  • Infographic of the Week

  • Poll of the Week

  • Newsletters of the Week

  • Meme of the Week

  • Creator of the Week

  • Podcast of the Week

  • Quote of the Week

Small Budget, Big Impact: Outsmart Your Larger Competitors

Being outspent doesn't mean being outmarketed. Our latest resource showcases 15 small businesses that leveraged creativity instead of cash to achieve remarkable marketing wins against much larger competitors.

  • Proven techniques for standing out in crowded markets without massive budgets

  • Tactical approaches that turn resource constraints into competitive advantages

  • Real-world examples of small teams creating outsized market impact

Ready to level the playing field? Download now to discover the exact frameworks these brands used to compete and win.

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Reach 80K+ social media pros who read TWISM

Tutorials of the Week

How to create an effective social media calendar. This easy-to-follow guide will help you create a social media calendar that drives engagement and builds followings.

How to use Instagram Close Friends, Broadcast Channels, and Unlockable Reels. Learn how to build VIP communities, test content, and reward superfans using Instagram’s exclusive features.

How to elevate your digital marketing game. A five-step, beginner-friendly course covering fundamentals, campaign creation, and other essential skills needed to launch your digital marketing journey

Listicles of the Week

5 best YouTube Shorts schedulers for 2025. Tired of managing your YouTube content? No worries, Post Planner is here to save the day.

5 social media trends to watch in 2025. Get the scoop on why video is still king, long-form content is making a comeback, and why authentic posts (not polished ones) connect.

Focus on what fits your brand. 😅 ~TWISM

4 marketing trends you can’t ignore this summer. Learn how short videos, hyperlocal ads, in-app shopping, and sustainability themes are shaping successful summer social strategies.

Tools of the Week

Elevenlabs. The best tool for AI-dubbing and text-to-speech. Period.

Pandadoc. All-in-one agreement management solution for your needs.

Miro. The AI-powered collab platform that helps your team build the right thing faster.

Case Study of the Week

GivingTuesday’s nonprofit social media strategies that work. Explore how GivingTuesday used storytelling, influencer partnerships, and creative campaigns to drive donations, boost engagement, and build passionate communities.

This is packed with practical tactics 🙌 ~TWISM

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Video of the Week

Digital Marketing Course 2025: Everything you need to know. A detailed video course that covers marketing fundamentals, campaign planning, KPIs, engagement, and common pitfalls—plus a free eBook with 50 strategies to launch your product.

Infographic of the Week

Social media marketing trends for 2025. See key trends and tips to keep your strategy ahead of fast-changing user habits.

Don’t let your tactics get stuck in 2022! 📉 ~TWISM

Poll of the Week

Which social media skill do you need to master next?

Go ahead and tell us.

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Newsletters of the Week

Looking for more? See our curated list of all recommended newsletters: 👇

Meme of the Week

Gen Z’s trademark salute emoji constantly goes viral across socials. Although the emoji comes from a military origin, Gen Z keeps using it in almost all situations.

Creator of the Week

How Redhanded turned a side hustle into a creative business on Patreon.
The Redhanded podcast used exclusive content, transparent pricing, and strong Patreon community ties to grow from two friends recording under a duvet to over 18,000 loyal paying fans and a sustainable business.

This is a must-read if you dream of making your content business last. 💡 ~TWISM

Podcast of the Week

TechMagic reviews Meta, Apple & creator trends. Hosts break down Meta’s Ray-Ban AI glasses, Apple’s Vision Pro push, and how creators are building careers across platforms.

One podcast episode, several big tech takeaways—worth a listen! 🎧 ~TWISM

Quote of the Week

People don’t buy what you do; they buy why you do it.”

~ Simon Sinek

That’s all for this week. Thanks for reading. Now…

Go BIG or go home!

~ Josh from “This Week in Social Media”

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