- This Week in Social Media (TWISM)
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š Marketers will prevail!
š„ Our collection of invaluable tools & insights to rule over algorithms this week

This week in Social Media Marketing:
Tutorials of the Week
Listicles of the Week
Tools of the Week
Case Study of the Week
Video of the Week
Infographic of the Week
Poll of the Week
Newsletter of the Week
Meme of the Week
Creator of the Week
Podcast of the Week
Quote of the Week
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The strategy works because micro-influencers create genuine content after actually using the product, leading to higher conversion rates through scalable automation.
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Tutorials of the Week
How to write a Facebook post. Itās tough to figure out what āworksā given the vast diversity of posts on Facebook, but this goldmine will help you navigate your way to find the best Facebook post for your niche.

How to expand event promotion with social media integration. Practical advice on leveraging Facebook, Instagram, and Twitter to expand your eventās reach, boost engagement, and run targeted ads.
How to remove YouTube Shorts in 2025. A clever workaround using a free browser extension to clean up your YouTube feed and focus on long-form content.
If Shorts clutter your workflow, this fix is for you. š ~TWISM
Listicles of the Week
12 best LinkedIn tools for growing an audience. These tools will CONSISTENTLY save you time, improve your content, and explode your engagement.
Itās a cheat sheet for becoming a LinkedIn influencer. š„° ~TWISM

26 LinkedIn stats to know for 2025. If you are planning to run a marketing campaign on LinkedIn, you should bookmark this NOW.
3 ways to make your ads stand out. These creative formats will help you engage more effectively with your target audiences.
Tools of the Week
Elevenlabs. Still the best tool for AI-speech generation. By far.
Looka. The easiest way to design your logo and brand.
Case Study of the Week
How Rapido built a meme-powered brand. Rapidoās Instagram and YouTube feeds utilize Indian meme humor, mascot skits, and influencer collabs to boost engagement and brand recall with Gen Z.
This is a perfect playbook for leveraging memes, humor, and low-fi creativity. š ~TWISM

SPONSORED - THEO - MAKE CHATGPT YOURS IN 2 MINS
āStop AI from Mixing Up Your Different Productsā ā
The #1 challenge for social media managers using AI
Tired of AI mixing up your B2B and B2C messaging or confusing Product A with Product B? You need systematic context organization!
Transform scattered business info into an organized AI context that keeps your products, audiences, and messaging clean and separate.
Works with ChatGPT, Claude, and any existing AI tool.
Result: 5-10x fewer iterations, 6+ hours saved weekly, consistent product messaging.
Video of the Week
How to grow on YouTube. Spoiler: According to the YouTube CEO, authenticity beats optimization every single time.
Forget the cookie-cutter advice, hereās how scale happens on YouTube in 2025! š ~TWISM

Infographic of the Week
LinkedIn Ads breakdown: formats & targeting. Quick-glance guide to every major LinkedIn ad format, including how to mix creative and targeting for smarter B2B campaigns.
Yes, LinkedIn ad campaigns are here to stay. šāāļø ~TWISM

Poll of the Week
YouTubeās latest update has creators rethinking their playbook. Which direction are you heading? š¤ ~TWISM
How are you adapting your social media strategy to YouTube's 2025 changes? |
Newsletter of the Week
Meme of the Week
Catching up with the algorithm changesā¦

Creator of the Week
Kein Kallaway shares precious insight on content marketing. Deep dive into the world of content marketing to level up your marketing game.
You want killer hooks? Go ahead and check him out. š«£ ~TWISM

Podcast of the Week
Woltās Playbook for scaling global growth. Insights from Woltās VP of Marketing: data-driven app growth, TikTok tactics, and the power of local teams.
Epic insights for scaling your marketing game. 𤩠~TWISM

Quote of the Week
āThe product that will not sell without advertising, will not sell profitably with advertising.ā
~ Albert Lasker
Thatās all for this week. Thanks for reading. Nowā¦
Go BIG or go home!
~ Josh from āThis Week in Social Mediaā
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