- This Week in Social Media (TWISM)
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- 🤩 May the best content win!
🤩 May the best content win!
🔥 Our collection of invaluable tools & insights to grow in socials this week
This week in Social Media Marketing: Meme, Tutorials, Listicles, Case Study, Video, Infographic, Poll, Creator, Podcast, and Quote of the Week
Meme of the Week
A social media marketer’s best friend nowadays…

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Learn from this investor’s $100m mistake
In 2010, a Grammy-winning artist passed on investing $200K in an emerging real estate disruptor. That stake could be worth $100+ million today.
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Pacaso’s co-ownership model has generated $1B+ in luxury home sales and service fees, earned $110M+ in gross profits to date, and received backing from the same VCs behind Uber, Venmo, and eBay. They even reserved the Nasdaq ticker PCSO.
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Tutorials of the Week
How to get more likes on Instagram. Deep dive into the top 25 proven tips to get more Instagram likes AND followers.

How to launch a faceless Facebook page and earn with viral AI memes. Discover the My Socials Pay blueprint for turning an anonymous Facebook page into an automated income stream using AI to find and post trending memes and quotes. No filming, no funnel-building, just copy and click to get results, even if you’re starting from zero
Finally, a lazy marketer’s dream: let AI do the viral work and keep your face out of the spotlight! 💸 ~TWISM
How to find your content marketing target audience. Learn step-by-step to build personas, spot key influencers, and map content gaps so your strategy hits the right people at the right time.
Listicles of the Week
36 tips on how to take good Instagram photos. Take better photos, create eye-catching visuals, and improve your Instagram performance with every post.

6 game-changing Twitch influencer campaigns that got results. See exactly how top brands like MARVEL SNAP, Chobani, and World of Warcraft used creative Twitch strategies, like branded pauses, interactive games, and competitive streamer duels, to drive big results.
Inspiring stuff for anyone planning their next streamer collab! 😲 ~TWISM
7 ways to get video ideas from YouTube. YouTube suggests using analytics, trends, polls, and even mind-mapping to keep your channel's content fresh and relevant.
Case Study of the Week
Brands shift to performance-driven creator partnerships in 2025. Study shows 86% of marketers now have dedicated influencer budgets, with brands moving from flat fee payments to hybrid commission models that tie creator rewards directly to sales results.
Smart move! When creators get paid for actual results, everyone wins. 💰 ~TWISM

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Video of the Week
How to get 100,000 subscribers on YouTube fast. Daniel Bitton breaks down 10 essential steps to hit 100K subscribers, including finding trending niches, pattern recognition, and reinvesting revenue back into your channel.
Finally, someone who actually explains the system behind YouTube growth instead of just teasing it! 💡 ~TWISM

Infographic of the Week
Getting started with Google Ads. A straightforward infographic on setting up your first campaigns, choosing keywords, and metrics to track.
A must-have for marketers who want to start advertising on Google Ads. 🙂↕️ ~TWISM

Poll of the Week
Show us how a pro marketer operates! 😉 ~TWISM
How are you adapting your social media strategy to YouTube's 2025 changes? |
Creator of the Week
Hannah Witton diversifies beyond brand deals for creator sustainability. The OG content creator and CreatorFest speaker reveals how she shifted from 80% brand deal dependency to a balanced 45%, launching her successful Patreon 'The Common Room' and now coaching other creators on building sustainable businesses.
Finally, someone talking real numbers about creator income diversification! 🔥 ~TWISM

Podcast of the Week
The biggest social media mistake brands make. GaryVee argues that brands and creators are still underestimating organic social and that obsessing over every post's performance holds most people back. Embrace speed, humility, and stop waiting for "perfect."
Totally agree: the market decides what's "great" content, not your internal brainstorm. 😅 ~TWISM

Quote of the Week
“The most important trip you may take in life is meeting people halfway.”
~ Henry Boyle
That’s all for this week. Thanks for reading. Now…
Go BIG or go home!
~ Josh from “This Week in Social Media”
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